Here's the sales pitch:
There's never been a better time to be a 'Ham'. It's not just for WWII vets and nerds any more.
I got my license for $10 and 4 hours of study. Over 3/4 of my Xterra club guys are hams.
You don't need to know Morse Code any more to get licensed. Even cool kids are doing it.
Hand held ham radios are inexpensive and waaaaay better than FRS or CB.
No idiots allowed on Ham frequencies, always good folks..That use words like 'Folks'.
Hams will be talking long after cell phones, power grids and internet takes a dump.